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EY Arcade

EY Arcade —
EY wanted to raise brand awareness among 14 to 18 year olds, focusing on a sharable digital platform. Our solution was to create a series of tactile and intuitive online games based around 6 core business strengths that could be played across mobile, desktop and tablet. My role was to create the game mechanics as well as the look and feel of the set.

 

Roles —
Early Design Concepts
Visual Identity
Campaign Design
Game Design
UI and UX